by Kevin Akers | May 19, 2022
PARTNERS IN PROGRESS Challenge New Zealand’s number one rural insurer, FMG, have launched the latest instalment in their long-term brand platform, “We’re here for the good of the country”. The idea tells the story of a young farming couple who want to take...
by Kevin Akers | Sep 7, 2021
LOCAL KNOWLEDGE, ALL OVER NZ Challenge We needed to let provincial NZ know that Property Brokers is a real estate agency with a real difference. You don’t just get one agent selling your property; you get all 850+ staff across the country who have a really deep...
by Kevin Akers | Apr 30, 2021
Worth a Second Look Challenge How do you promote a sharp price for a premium car brand like Volvo without coming across cheaply? You do it with a subtle elegance, leaving people in no doubt that a Volvo is well worth a second look. EXPLORE Work About News Contact...
by Kevin Akers | Apr 28, 2021
Making Sense Of Money Challenge For 18 to 24 year-olds who are earning for the first time or taking on debt, finances can be a bit puzzling. So we created a campaign for the government website, Sorted.org.nz, to show these guys how to ‘make sense of money’. The...
by Kevin Akers | Nov 23, 2020
Serious about property Challenge This is our latest campaign for realestate.co.nz to launch their new brand position, ‘Serious about property’. Humour worked really well as a counter the ‘serious’ theme – a great chance to have a bit of fun with the scripts...