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FIRE. REIMAGINED.

FIRE. REIMAGINED.

FIRE. REIMAGINED. Challenge To create highly realistic gas fires, Rinnai’s designers sought inspiration in the New Zealand wilderness, replicating logs from our wild West Coast beaches and stones found in our rivers and lakes. We told this story across TV, print,...
BUILDING FINANCIAL CAPABILITY IN SCHOOLS

BUILDING FINANCIAL CAPABILITY IN SCHOOLS

BUILDING FINANCIAL CAPABILITY IN SCHOOLS Challenge How do you get high school kids interested in finance? We created ‘Money Jam’, an interactive competition using the Sorted in Schools online and interactive resources. Communications were targeted to both teachers and...
THEY WALK AMONG US

THEY WALK AMONG US

THEY WALK AMONG US Challenge The demand for plasma (or liquid gold) is growing by 12% year on year. But the number of plasma donors is low compared to whole blood donors. So we created a campaign that heroes the everday New Zealanders who dedicate their time, energy...
HELPING FARMERS MOVE FORWARD

HELPING FARMERS MOVE FORWARD

HELPING FARMERS MOVE FORWARD Challenge Changing with the times is something FMG has been doing for over 115 years. So they’re well prepared to support rural businesses as they change and adapt to move forward – and face the inevitable risks that progress brings....
A JED’S for any taste

A JED’S for any taste

A JED’S FOR ANY TASTE Challenge Jed’s make choosing the perfect coffee really easy by numbering their blend strengths, from medium through to extreme. So how could we highlight this simple numbering system, while conveying the unique attitude Jed’s is known for?...