![RE Header Mobile Serious about Property](https://bcg2.com/wp-content/uploads/2020/11/RE-Header-Mobile.jpg)
![](https://bcg2.com/wp-content/uploads/2014/08/realestate-logo-120x120-min.png)
Serious about property
Challenge
This is our latest campaign for realestate.co.nz to launch their new brand position, ‘Serious about property’. Humour worked really well as a counter the ‘serious’ theme – a great chance to have a bit of fun with the scripts while highlighting many of the seriously good reasons to find the perfect property on realestate.co.nz.