The idea transforms the mall screens into Vegas-style fruit machines. Take a photo of the screen when the three Nando’s food items are all matching and it’s ‘Winner, winner chicken dinner’ for you at any Nando’s restaurant where you can claim the menu item featured in your shot.
Judging panel member Dino Burbridge, Director of Technology and Innovation for full service London-based agency WCRS, had this to say about BCG2’s winning concept: “It is a simple, yet compelling use of the media that encourages people to stop and use it for their own benefit.”
NEWS
BCG2 speaks PEC’s language
BCG2 have won the account for Pasifika Education Centre.
BCG2 well suited for the future
BCG2 has recently bolstered its ranks in the client service department.
BCG2 and Clarity Insight deliver the goods
BCG2 have been appointed to work with the Neonatal Trust.
BCG2 appointed agency partner for software business CodeHQ.
After a market review, BCG2 has won the account for CodeHQ. Established in 1993, and until this year known as Augen, CodeHQ is in the business of ‘building awesome software for its clients’.
BCG2 shows its rural chops.
BCG2 is now working with Property Brokers, a hugely successful real estate business, with over 80 offices and 850+ staff throughout provincial New Zealand.
BCG2 equips itself with premium home appliance brands.
BSH Home Appliances Ltd has appointed BCG2 to look after their Bosch, Neff, Gaggenau and UnserHaus brands.